In a recent article for Mobile Marketer, it explained that retailers need to understand that the mobile Web can augment the in-store shopping experience as many consumers check and compare competitors’ products and prices as they actually peruse store aisles and contemplate purchases.
Today, companies with the strongest mobile Web performance are shaping user expectations across all [...]
Web application delivery has changed over the past few years, creating management challenges in ensuring the delivery of quality Web experiences.
Similar to the proliferation of mature enabling technology and the resulting advanced services of the web years ago, the mobile industry is currently experiencing many of the same transitions. Except, it’s all happening much faster. New technologies, devices and services being offered, translate into a dramatic rise in end-user usage of mobile services.
Data consumption is [...]
Strategic companies who truly understand the value of the web to their business have a fully integrated business model. This makes for good business, but it also increases the complexity and priority associated with Web performance. If a Web site performed poorly in 2006, the primary effect was a decline in online sales. But in 2010, a poor Web performance and experience can directly affect the results for the offline business channels, too.
Today marks the general availability of our Gomez Platform Winter 2010 release.
You may be asking “Is it really still winter?” Well, here in chilly New England the answer is YES. The Gomez team has been locked inside by our virtual fire places, building major enhancements to the entire Gomez Platform. Over the last few [...]
How popular is the mobile Web? Well, Facebook grew from 20 million to 65 million mobile users in eight months. And people are doing more than just updating their status and checking on their friends. They are checking their bank balances and then spending what’s left in their bank accounts, all from mobile devices.
Over the [...]
In my last post, I described how end-user experience has evolved over time and how I advise clients to look at performance dimensions in a similar sequence:
Availability
Response Time
Consistency
This week, I decided to review our July Gomez/dotMobi Mobile Web Experience Banking Benchmark results and compare them to our longstanding US Retail Banking Benchmark results from the [...]
Today is a big day for Gomez – we’ve performed a hat trick. We’ve
delivered our biggest platform-wide product release,
launched this blog and
revamped the entire Gomez Web site.
Many of our experts will be posting to this blog with observations and analysis about Internet performance, the multi-browser world we live in, the need to understand that “the [...]